Reckitt
CREDIT: Creative Producer
Credit: Creative Producer, Shutterstock Studios
I produced TVCs for three brands under the Reckitt portfolio: Biofreeze, Woolite, and Finish Jet-Dry. Across all three I handled location sourcing, pre-production, and client management.
The Finish Jet-Dry spot was the most involved, shot on an XR stage with a full virtual production setup. I was on set for that one, overseeing wardrobe and prop styling in addition to producing duties.
My role: Creative Producer at Shutterstock Studios, managing pre-production across three brand campaigns with full on-set producing on the Finish Jet-Dry XR stage production.